The Secret For Sellers To Writing Winning POA on Amazon
So here it is, here is the magic way to write plans of action (POA).
Number one, the first section should be the root cause. Why is it that the consumer or Amazon perceived your sales to be problematic? You got to think about it, do a deep dive and analyze, figure out what is the root cause and identify that in the first section of your POA.
Section two is where you address your immediate corrective action. What is it that you did as an Amazon seller immediately upon learning that there was some issue, whether it was valid or not to make the consumer happier?
Section number three is where you discuss systematic and or long-term changes to your business. This is the part that really requires independent thought, thinking about your business, and identifying how you can be a better Amazon seller. Think about how you can make Amazon’s consumer experience even better than it was last week and put that in a third section.
Sometimes corrections involve increasing the automation of your business, taking it out of the realm of human error. Sometimes it involves hiring more human beings or increasing the training you’re going to do or identifying specific functions of particular people. And like in any persuasive argument, the truth is in the details. So let’s say for example, you’re going to hire a person to do a specific role. Put the job description in your POA. Or if you’ve hired somebody, put their name in the POA. What is their role? What is their hire date? What are they earning? Put the details in your POA.
So that is plan of action writing 101.
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