What should you do if you receive a cease and desist letter from Amazon?

In this video, I’ll share what to do if you get a cease and desist letter from Amazon, as well as what to do if your account is suspended. This information could help save your business!

What is a cease and desist letter?

A cease and desist letter is a warning that you have infringed upon the senders intellectual property rights, and implies that you should take action to remedy the issue before legal action is pursued. This letter is typically sent by brands who want you to stop selling their branded products, and that you are not protected by the law because you can not provide warranty services associated with the branded product.


What can I do when I receive this letter?

When you are faced with a cease and desist even though your products are genuine, you should respond with this information to the seller. You should also research and understand how you are protected by the law, if the products you are selling have no material differences from the original then you are permitted, and should continue to sell your products.