Amazon Sellers’ News 1/16/20 with CJ Rosenbaum: Intellectual Property Rights Complaints Difficult to Remove from Accounts, IP Complaints from Big Companies on the Rise, Inauthentic Complaints Coming from Buyers
Intellectual Property Rights Complaints Difficult to Remove from Accounts
Amazon is making it more and more difficult to get complaints off your account. When a brand or a rights owner makes a retraction, you must, you absolutely must make sure that they are putting their merchant token, the complaint ID, all of the ASINs at issue. You want that brand to put in their retraction that they made the complaint by mistake.
IP Complaints from Big Companies on the Rise
Big companies like Warner Brothers are making more and more intellectual property rights complaints against you. Since Amazon has been so slow at taking those complaints off your account, you need to be able to show the authenticity, the genuineness of all of your products, even when you’re getting a retraction.
Inauthentic Complaints Coming from Buyers
We believe that the spike is a result of the Fox Business News Reports that warns buyers about counterfeit products. They mentioned a lot of brands such as Apple, Nike, Adidas, Hermes, Allbirds, Birkenstocks, Ray-Bans, Sharpie products, Gillette, Canada Goose, I mean, the list goes on and on… Vans, Yeti, those incredibly expensive thermoses, and coolers. Each one of these brands was reported on a Fox Business News Report and consumers are now taking advantage of that and making complaints that are resulting in inauthentic suspensions on your account.