Understanding Related Account Suspensions on Amazon in 2025
Introduction
Amazon sellers are no longer surprised when their accounts are suspended without clear warnings. But one of the most frustrating and confusing types of suspensions is a related account suspension, where Amazon links your account to another suspended or restricted account, even if you’ve done nothing wrong.
In 2025, Amazon’s algorithms for linking accounts have become more aggressive and less transparent. This blog post breaks down what related account suspension means, how it happens, and how to defend yourself if it happens to you.
What Is a Related Account Suspension?
A related account suspension happens when Amazon identifies a connection between your seller account and another account suspended or banned. Amazon will then suspend or restrict your account based solely on that link, not because of something you did wrong.
The email you receive might say:
“Your Amazon selling account is related to another account that may not be used to sell on our site. As a result, you may no longer sell on Amazon.”
Common Triggers for Related Account Flags
Amazon uses a combination of automated tools and behavioral tracking to detect relationships between accounts. Common triggers include:
Shared IP address (home, office, or public Wi-Fi)
Shared device or browser fingerprint
Use of the same credit card, phone number, or email across accounts
Shared bank account details
Use of the same address for shipping or returns
Working with the same VA, employee, or third-party agency
Accessing multiple accounts from the same browser or using cookies
Being listed as a contact person or legal entity on two different accounts
Why Amazon Is Getting Stricter in 2025
To combat black-hat tactics, review abuse, and unauthorized reselling rings, Amazon has scaled up its automation. As a result:
Innocent sellers are increasingly caught in the crossfire
Amazon rarely explains what connection triggered the suspension
Appeals are often rejected if not carefully documented
This trend is perilous for agencies, families, and teams managing multiple brands or accounts.
What to Do If You Receive a Related Account Suspension
1. Don’t Submit a Generic Appeal
Avoid emotional or templated responses. Amazon wants evidence and a structured explanation.
2. Gather Evidence to Disprove the Link
Screenshot your ISP and router setup (if you have never used the other account’s device)
Provide a notarized statement affirming you do not own or operate the suspended account.
Include proof of independent business registration, bank account, tax ID, and phon numbere
Highlight physical or digital separation (e.g., different MAC addresses, VPN setup, staff roles)
3. Be Clear and Direct in Your POA
Your appeal should include:
A clear denial of owning or controlling the other account
Explanation of your business setup
Preventive measures to avoid false links in the future (e.g., dedicated devices, isolated logins)
Sample line: “To avoid any accidental linkages in the future, we have now configured a dedicated IP address and browser environment accessible only to authorized personnel using this account.”
4. Submit Through the Correct Channel
Use the appeal link in your Seller Central notification or Performance Notifications tab. Do not open multiple cases unless instructed.
How to Avoid Being Linked to Another Account
To reduce your risk:
Never log into multiple accounts from the same browser or device
Don’t share internet connections across accounts
Avoid reusing bank or credit card information across different entities
Ensure employees or VAs only access one account per browser and profile
If you manage multiple brands, ensure they are officially linked through Amazon’s Multi-Account Registration Tool
When to Seek Help
If your appeals have been denied or if you can’t figure out what the supposed link is, it’s time to consult a team that understands Amazon’s internal systems. At AmazonSellersLawyer.com, we help sellers:
Trace and disprove false linkages
Prepare persuasive evidence packages
File detailed Plans of Action that match Amazon’s expectations
Escalate cases when internal reviews stall
If the related account issue involves brand identity, enforcement, or false IP complaints, BrandEnforcementLaw.com also provides tailored support.
Final Thoughts
A related account suspension is one of the most frustrating challenges an Amazon seller can face, especially when you’ve done everything right. But these suspensions can be reversed with the right combination of documentation, strategy, and persistence.
Stay ahead by isolating your systems, documenting your operations, and being prepared to respond quickly if flagged.
Need help now? Contact AmazonSellersLawyer.com and let us help you protect your account and your business.