Paralegal Discussion: What to do if you receive an INAUTHENTIC COMPLAINT on Amazon.com
One of the things that makes our team the best in the world is that we hire the best people, only college-educated. Our head of HR has us on a consistent hiring. We’re constantly interviewing people so when we find the right people we give them a job, we bring them on board, we train them so that you always have the best people working on your plans of action.
Today, I couldn’t be more pleased to introduce you to Max, who is a remarkable paralegal. We also have Chris, who’s our most recent paralegal. When I interviewed Chris, we had actually already filled the position that we were looking for, but he struck me as such a remarkable guy that we begged him to wait until the turn of the year, and then boom, as soon as 2021 hit, here he is. Chris, thanks for joining the team. Briana is also just a tremendous hire. They’re all tremendous people.
Today, we’re going to conference a case like we do with every one of your plans of action about inauthentics.
Max, why don’t you start about the basic issues when one of our clients gets hit with Amazon’s inauthentic?
Max – The first thing we do would be to check the invoices and make sure that they’re using authorized distributors so that we can tell that whether or not their products are authentic or not, and then go from there.
CJ – Invoices, invoices, and invoices, but we know from time to time, our sellers are sourcing products from distributors that we can’t relate all the way back to the manufacturer and we try and get them back on anyway.
Briana, what would be the next thing that you would do? You got an inauthentic, it’s a great seller, we love our client, but we can’t trace the invoices all the way back to the manufacturer. What’s the next step?
Briana – I would try to figure out why exactly we got that complaint. Sometimes their order might’ve been missing something or maybe what you have written on the listing doesn’t exactly match the product. I would just try to trace back and see exactly why we got that complaint. Whether or not it was baseless or if we were doing something wrong.
CJ – Listen, Amazon sellers, you know this. You are all hardcore entrepreneurs. There is always another way of skinning the cat, and that’s the way we look at these things. Now, in all fairness, Max and Briana and Chris, they work with Kerry, who’s the very first paralegal Anthony and I hired years and years ago, and the managing attorney is David. I’m sometimes part of these meetings, but not always.
Chris, as the newest member of our team, what are you looking for when you’re examining an invoice?
Chris – Make sure that it’s not cut off and it has a address, telephone number, and email address. It’s important to provide Amazon with the information they’re looking for and not give them an excuse to deny the invoice.
CJ – That is the whole ball of wax when it comes to invoices. We have multiple webinars on how Amazon sellers should look at invoices. We got the information from helping tens of thousands of sellers. We got the information when I interviewed Amazon’s staff in India.
Look at your invoices to make sure it has all your information as accurately as possible matching your Amazon account and give nothing where they can poke a hole in your invoice. That is the basics when it comes to an inauthentic complaint on Amazon.
Now, Max, what is your structure? You go through the invoices, you’re identifying invoices that are great to use, you’re getting rid of ones that are crap, and now you’re writing the plan of action. What is the structure you were taught to use for every single plan of action?
Max – You start with root cause, immediate action taken, and then preventative measures for the future.
CJ – That’s right. 100% right. Briana, are these things winning for you?
Briana – Yeah, 100%.
If you’ve been suspended on Amazon because of an inauthentic complaint, contact us about your case.
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