Use Cease & Desist Letters To Protect Your IP Rights

We protect private label brands against hijackers & counterfeiters worldwide.

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Cease & Desist Letters for Amazon Sellers:

As an Amazon seller, your brand is one of your most valuable assets. Unauthorized resellers, counterfeiters, and intellectual property (IP) infringers can damage your reputation, lower your profits, and create confusion in the marketplace. A well-crafted cease and desist letter is a powerful tool to protect your brand and enforce your rights.

At Amazon Sellers Lawyer, we focus on drafting and enforcing cease and desist letters tailored to Amazon’s ecosystem. Whether you’re dealing with unauthorized sellers, counterfeit products, or trademark infringement, our legal team is here to help you take swift action and maintain control over your listings.

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What Is a Cease and Desist Letter?

A cease and desist letter is a formal legal notice demanding that an individual or business stop engaging in activities that violate your intellectual property rights. If left unchecked, unauthorized sellers and counterfeiters can severely impact your business by:

Our Process To Protect Sellers

By sending a cease and desist letter, you officially notify the infringing party of their unlawful activities and give them an opportunity to voluntarily stop before more aggressive legal actions are taken. Our Approach to Cease and Desist Letters:

1 Identifying Infringers and Unauthorized Sellers:

Before sending a cease and desist letter, we conduct a thorough analysis to confirm that the seller is infringing upon your rights. This includes examining:

  • Seller information and account details

  • Product listings and potential counterfeit indicators

  • Trademark and copyright violations

  • MAP (Minimum Advertised Price) policy violations

2 Drafting a Strong, Legally Sound Cease and Desist Letter:

Our experienced team drafts customized cease and desist letters that clearly outline:

  • The specific infringement or unauthorized sale

  • A demand to remove the infringing listings immediately

  • Legal consequences of non-compliance, including possible litigation

  • A response deadline for compliance

3 Delivering the Cease and Desist Letter:

Depending on the situation, we send cease and desist letters through multiple channels to maximize effectiveness, including:

  • Amazon’s Buyer-Seller Messaging system

  • The seller’s registered business email or physical address

  • Legal representatives of the infringing party

4 Following Up & Enforcing Compliance:

If the unauthorized seller or counterfeiter fails to comply, we escalate the situation by:

  • Filing complaints with Amazon’s Brand Registry & Report Infringement tools

  • Issuing Digital Millennium Copyright Act (DMCA) takedown requests

  • Pursuing legal action for continued violations

More Info On Cease and Desist

For more information on Cease and Desist, be sure to check out our blogs. We break down everything you need to know, from legal insights to real-world examples—read now!

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Amazon listing hijackers

2 kinds of Amazon listing hijackers:

Unauthorized Resellers & Counterfeiters

All vendors will have a harder time fighting unauthorized resellers than they will fighting counterfeiters. Why? Because Amazon doesn’t take part in manufacturer/vendor/reseller agreements except for newly gated brands. Amazon’s entire focus is on what shows up on customers’ doorsteps.

If there are counterfeiters (sellers using your pictures or verbiage), a lawyer can tell you if the hijackers are violating your intellectual property rights and whether you should seek to have them removed by Amazon’s complaint system, using cease and desist letters, or a DMCA take down.

Why Choose Amazon Sellers Lawyer?

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